Type
AI Film + Product Visuals
Concept Campaign
Fragrance / Beauty
Concept Campaign
Fragrance / Beauty
Year
2026
Role
Creative direction
Art direction
AI generation
Product visuals
Edit
Post-production
Sound design
Art direction
AI generation
Product visuals
Edit
Post-production
Sound design
Deliverables
Campaign film
Product visuals
Product visuals
A self-initiated concept around Black Opium, developed as a complete campaign combining an advertising film and product imagery. The visual direction explores night, texture, reflections and the sensory tension of fragrance advertising through a fully generative production workflow.
Self-initiated concept. Not commissioned by or affiliated with Yves Saint Laurent.
Product visuals
